Terp Boys has always been known for top-tier cannabis and loyal customers—but even great brands need the right digital push to hit their next milestone. With Canna Marketing, they transformed that momentum into serious growth through strategic e-commerce and retention marketing.
🚀 The Challenge: Scale Without Losing the Brand
Terp Boys had the product and the fanbase—but needed to amplify their online presence and revenue while staying true to their identity. Our goal: increase traffic, drive conversions, and maximize revenue—without compromising quality.
🔥 The Canna Marketing Playbook
1. E-Commerce Optimization
We rebuilt the digital shopping journey and streamlined performance:
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+99% Sessions: From 12,878 in May to 25,701 in September
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+114% Sales: Jumped from $35,645.64 to $76,249.27
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+118% Orders: More than doubled—from 605 to 1,317
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Consistent Conversion: Rates peaked at 4.97% in August
2. Email That Drives Revenue
A high-impact email strategy turned Terp Boys’ list into a revenue machine:
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June: $24,980.05
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July: $28,667.20
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August: $35,625
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September: $41,334.92
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Total Email Revenue: $130,607.17
🌟 The Results: Breakout Growth
- +114% in total revenue
- +118% in total orders
- Email now a top-performing channel
💼 Why Canna Marketing? Because We Scale What Works
At Canna Marketing, we don’t do random tactics. We build full-funnel systems that move the needle. For Terp Boys, it meant explosive growth—without losing what made them unique.
Let’s take your brand to the next level. Growth starts here. 🌿