THCA Brand 1 partnered with Canna Marketing to unlock performance across email and paid media. The goal? Convert more traffic, lower acquisition costs, and drive higher returns from every customer touchpoint.
🌿 The Challenge: Boost Revenue While Lowering Cost
With steady traffic in place, THCA Brand 1 needed a sharper funnel—from lead generation to retention. The challenge was clear: improve efficiency, increase revenue, and grow the customer base through smarter email and ad strategies.
🔥 The Canna Marketing Playbook
1. Email That Scales
We revamped Klaviyo performance to generate $67,895 in attributed revenue—a +77% increase from the previous period, with 83% of that driven by campaigns.
2. Paid Ads That Deliver
Our media team drove 946 new leads and 441 customers with just $9.8K in ad spend, achieving a $10.37 cost per lead and 631% ROAS.
3. Funnel Optimization
By aligning ad and email performance, we created a high-efficiency funnel that maximized both acquisition and retention.
🌟 The Results: Efficient Growth at Scale
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$67,895 in Email Revenue (+77%)
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$61,912 in Paid Media Revenue
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631% Return on Ad Spend
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441 New Customers, 946 Leads
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$10.37 Cost per Lead
💼 Why Canna Marketing? Because Performance Needs Precision
We don’t just plug in systems—we optimize every piece. For THCA Brand 1, that meant turning strong potential into consistent, scalable results.
Let’s pressure test your growth strategy. We’re ready when you are. 🌱